Using Customer Feedback for Improvements in Customer Experience Management – Ing. Jayesh Rane
Ing. Jayesh Rane
Master's thesis
Using Customer Feedback for Improvements in Customer Experience Management
Using Customer Feedback for Improvements in Customer Experience Management
Anotácia:
This Master’s thesis aims to analyze the theoretical relationship between customer experience and customer feedback management and understand how customer feedback systems can be used to improve the customer experience journey in a service-based organization. The thesis begins with chapter 1 that covers a systematic literature review explaining the critical aspects of customer experience, customer …viacAbstract:
This Master’s thesis aims to analyze the theoretical relationship between customer experience and customer feedback management and understand how customer feedback systems can be used to improve the customer experience journey in a service-based organization. The thesis begins with chapter 1 that covers a systematic literature review explaining the critical aspects of customer experience, customer …viac
Jazyk práce: English
Datum vytvoření / odevzdání či podání práce: 7. 1. 2022
Identifikátor:
https://is.muni.cz/th/l8rhw/
Obhajoba závěrečné práce
- Obhajoba proběhla 2. 2. 2022
- Vedúci: Ing. Mgr. Michal Krčál, Ph.D.
- Oponent: PhD Ahad Zareravasan
Citační záznam
Plný text práce
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Instituce archivující a zpřístupňující práci: Masarykova univerzita, Ekonomicko-správní fakultaMasaryk University
Faculty of Economics and AdministrationMaster programme / odbor:
Business Management / Business Management
Práce na příbuzné téma
-
Customer behaviour in e-commerce
Sampras Femi Robert -
Integration of Voice of Customer into Customer Experience Measurement
Lucie Šperková -
Customer experience
Andrea Brayerová -
Customer Experience
Ľuboš Turis -
Customer Experience
Matej Sršeň -
The effect of digital transformation on customer satisfaction and customer loyalty: The case of Participation Banking
Matin Shahverdiyev -
Customer Experience
Veronika Kundrtová -
Customer Experience as a Sustainable Source of Competitive Differentiation in the Age of Internet-Perspective of the Hotel Industry
Kryštof Luňák