The effect of digital transformation on customer satisfaction and customer loyalty: The case of Participation Banking – Matin Shahverdiyev
Matin Shahverdiyev
Master's thesis
The effect of digital transformation on customer satisfaction and customer loyalty: The case of Participation Banking
The effect of digital transformation on customer satisfaction and customer loyalty: The case of Participation Banking
Abstract:
Abstract The aim of this research is to examine the impact of digital transformation on customer satisfaction and customer loyalty in the banking sector of Azerbaijan. The study adopts a quantitative approach and utilizes the descriptive method. The relational scanning model is employed to determine the relationships between variables. The research focuses on the digital active customers of Kapital …moreAbstract:
Abstract The aim of this research is to examine the impact of digital transformation on customer satisfaction and customer loyalty in the banking sector of Azerbaijan. The study adopts a quantitative approach and utilizes the descriptive method. The relational scanning model is employed to determine the relationships between variables. The research focuses on the digital active customers of Kapital …more
Language used: English
Date on which the thesis was submitted / produced: 13. 12. 2023
Identifier:
https://vskp.vse.cz/eid/90146
Thesis defence
- Date of defence: 29. 1. 2024
- Supervisor: Martin Machek
- Reader: Daniela Kolouchová
Citation record
ISO 690-compliant citation record:
SHAHVERDIYEV, Matin. \textit{The effect of digital transformation on customer satisfaction and customer loyalty: The case of Participation Banking}. Online. Master's thesis. Praha: University of Economics, Prague. 2023. Available from: https://theses.cz/id/f3uots/.
Full text of thesis
Contents of on-line thesis archive
Published in Theses:- autentizovaným zaměstnancům ze stejné školy/fakulty
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Institution archiving the thesis and making it accessible: Vysoká škola ekonomická v Prazehttps://vskp.vse.cz/eid/90146
Vysoká škola ekonomická v Praze
Master programme:
Management
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